Joie De Vivre’, the one-day pop-up addressed to the fashion-conscious, globe-trotting milieu of Hyderabad will come alive on 30th of July at Taj Krishna. Adding the edge of beauty, the pop-up will showcase Charlotte Tilbury’s award-winning iconic, confidence-boosting makeup and skincare collection loved by celebrities and supermodels, brought to India by Nykaa. Expect an ambiance that will make you relive an uber-chic getaway in the French Riviera.
Together they all aim at creating a unique, memorable, and experiential shopping event through a trunk show which blends exclusive designs from Indian and Global brands along with immersive experiences.
“In a post-pandemic world, designers and customers alike are seeking out joyful expression and connection, along with a renewed desire to travel and enjoy new experiences,” Shares Aisha. Adds Shriya, “ At Joie De Vivre we wish to once again celebrate a zest for life through a celebration of fashion in a spirited event inspired by the lively town of St Tropez.”
What can one expect at “Joie De Vivre”?
AiSPi brings a curated edit of handbags, sunglasses, and jewelry from over 15 designers worldwide – France, Italy, Lebanon, UAE, Germany, UK, Spain, Thailand, and Turkey. Think crystal studded handbags from Rosantica and L’alingi, 3D flower bags from Vanina, leather classics from M Louye, funky sunglasses from Karen Wazen, and investment yet affordable fashion jewelry from Jessica K.
Shriya Som Atelier creates an exclusive capsule to match the needs of today. Surface textural embroideries, vibrant florals, luxurious textures, rich embellishments, draping techniques, and three-dimensional silhouettes bring an innovative, modern interpretation to couture. Versatility and the ability to wear your outfit from west to east allow this special capsule to be an investment in your wardrobe.
Charlotte Tilbury Beauty in partnership with Nykaa will be creating a Bridal experiential zone to fully immerse beauty lovers in Charlotte’s world of expert artistry made easy, whilst bringing to life the magic behind the brand and the efficiency of Charlotte’s best-selling skincare and makeup. Experience Charlotte’s signature skincare secrets and iconic makeup looks, including the NEW! PILLOW TALK PARTY range from lipsticks, luxury palette, and highlights, it’s the perfect love shade for EVERYONE, EVERYWHERE, EVERY moment, a soft, dream look for day or dial-up for disco! Team Tilbury makeup artist will show clients how to create their dream wedding makeup look for a day filled with joy and romance with red-carpet to wedding beauty tips and tricks!
“Fashion is an experience” – Aisha & Shriya both strongly believe this, therefore the entire curation is expected to create an enchanting experience of the French Riviera instore as well as Taj Krishna, known for its hospitality is curating a mini St Tropez with its delicacies which will be prepared by their head chef.
The pop-up will have the leading socialites and influencers Hyderabad in attendance to capture and experience the event.
What: ‘Joie De Vivre’ by AiSPi and Shriya Som
Where: Taj Krishna, Hyderabad
When: 30 July 2022
Timings: 10 am to 8:00 pm