Mega Power Star Ram Charan‘s highly-anticipated sports drama Peddi, directed by Buchi Babu Sana, has launched its musical promotions with a bang thanks to its explosive first single Chikiri Chikiri. The track has smashed global records and skyrocketed to 200 million+ views across five languages.
Scored by AR Rahman, the song fueled by its infectious upbeat rhythm, raw energy, celebratory vibe, coupled with Ram Charan’s swag and grace in dances, Chikiri Chikiri boasts massive repeat value- racking up 2 million+ likes and dominating charts with 60 million+ audio streams on music platforms. Music lovers and movie buffs can’t get enough, turning it into an everyday playlist staple that transcends screens.
The song’s viral storm has swept social media. Over 300K Instagram Reels and 870K YouTube Shorts feature netizens recreating the iconic hook step, sparking a global movement among young audiences.
Produced by Venkata Satish Kilaru under the banner of Vriddhi Cinemas and is proudly presented by Mythri Movie Makers in association with Sukumar Writings, the movie features Janhvi Kapoor playing the female lead.
Peddi is gearing up for a grand pan-India theatrical release on March 27th.
